With Earth Day on the horizon, it's no coincidence that recent blog posts here at All Things Paper have referenced it. First, we celebrated the work of a cardboard artist and next, a new book of ideas for repurposing paper . Today I have the pleasure of introducing MASU , a company that brings you stylish, 100% planet-friendly gift wrap and cards. Owner Libby Hampel combined her passion for paper with surface pattern design skills and values to create MASU, a line of premium paper goods that are not only made of recycled paper, but are fully recyclable, American-made, and plastic-free. She told me that she takes immense pride in designing playful, thoughtful, and bold gift wrap and cards for the MASU brand that look, feel, and actually do good for the planet. "I support my fellow Americans and reduce my carbon footprint by having my products, packaging, and shipping marketing materials made in America. With 40% of plastics being for single-use purposes and less than 10%